SMART TOURISM TECHNOLOGIES AND THEIR IMPACT ON TOURISM DEVELOPMENT IN UZBEKISTAN

Authors

  • Nasiba Mukhtorova

Keywords:

Smart tourism technologies, tourism development, digital tourism

Abstract

Smart tourism technologies are increasingly recognized as an important driver of tourism
sector development, particularly in emerging destinations. This study examines the impact of smart
tourism technologies on tourism development in Uzbekistan, with a focus on how digital services
enhance travel experience quality, technology adoption, and tourist satisfaction. A quantitative
research design was employed, and data were collected through a structured survey of 575
international tourists visiting Uzbekistan. The study analyzed key smart tourism dimensions,
including accessibility, informativeness, interactivity, personalization, and security, and assessed
their influence on tourism-related outcomes using regression-based analytical methods. The
findings indicate that smart tourism technologies have a significant positive impact on tourism
development by improving travel experience quality and increasing tourist satisfaction.
Interactivity and personalization emerged as the most influential factors, while accessibility
showed mixed effects due to infrastructure and usability challenges. The results highlight the
importance of effective smart tourism management for strengthening destination competitiveness
and supporting sustainable tourism development in Uzbekistan. The study provides practical
insights for policymakers and tourism managers seeking to leverage digital technologies to
enhance the performance of the tourism sector.

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Published

2026-02-27